Knowledge Base: Farm to School Tools, resources and thought leadership in regional food

Marketing Your Program

  • Vermont FEED's Guide to Taste Testing Local Foods in Schools
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    This document discusses the importance of hosting taste tests in cafeterias and classrooms and afterschool settings in order to familiarize children with new foods and get them excited about healthy, local produce. The guide offers planning tips, case studies, and sample materials for food service providers, teachers, parents and volunteers. (1.6 MB PDF)

  • Vermont FEED's Marketing & Press Release Guide
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    This tip sheet from Vermont FEED provides guidance for marketing your Farm to School program through word-of-mouth, staff engagement, and local media and press. Includes templates for press and news releases. (200.9 KB PDF)

  • Full-Color Locally Grown Foods Sign Template for the Lunch Line
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    Use this full-color "We're eating local today" lunch line sign template created by Ecotrust's farm to school program to highlight the local foods you serve. (3 MB PDF)

  • Oregon Harvest for Schools Program, Oregon Department of Education
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    This comprehensive website provides a guide for seasonal vegetables to promote by month in Oregon schools. Download sample menus with kid-friendly activities and fact sheets, parent newletters with recipes for families, and posters with vegetable trivia and activities for elementary, middle, and high schools.

  • Parent newsletter text: Introducing parents to monthly Oregon Harvest for Schools products
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    Build community support and awareness about the local fruits and vegetables that are being served in school lunch. These short, fact-filled paragraphs highlight Oregon-grown fruits and vegetables, and are easy to insert into your school’s newsletter or on your school webpage. (0 B DOC)

  • Template e-mail: Introducing school staff to Oregon Harvest for Schools campaign
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    Planning to start a Harvest of the Month program using the Oregon Department of Education’s Oregon Harvest for Schools materials? Adapt and send this email to school or district staff, so that everyone is informed and on the same page. (0 B DOCX)

  • Checklist for implementing Oregon Harvest for Schools campaign
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    Use this checklist, in conjunction with the Oregon Department of Education’s Harvest for Schools materials, as a step-by-step guide to implementing a complete harvest of the month program at your school. (0 B PDF)

  • Kaiser Permanente

    Kaiser Permanente Northwest's Community Benefit program supports Ecotrust's Farm to School program with a Healthy Food Access grant that facilitates the purchase of more healthy, regionally produced food by school districts in the region and connects them with small, medium-sized, and minority-owned food producers in their communities.

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